Product Design Mobile App/Web Co-founded 2022

놀면서 힐링하자, 놀링 (Noling)
— play well, heal well.

Self-care before crisis.

A digital self-care service that helps users check in, build small habits, and find support before things break down.

Company
놀링 (Noling)
Role
Co-founder & Product Designer
Year
2022
Platforms
iOS / Android · Web
놀링 (Noling) — play well, heal well.
Two products, one user journey
Product 01 · Mobile App
Noling Library

A daily self-check app where users log their mood and receive simple self-care routines.

Daily State Data
Captures emotional patterns and support needs over time.

Product 02 · Web Platform
놀링 안내소

A resource and community hub that connects users to content, peer stories, and specialist support.

Matched Support
Suggests relevant resources based on each user’s needs and location.

Problem

Mental health support exists. But it often arrives too late.

The problem was not awareness alone.

People often know they are struggling, but they lack a simple daily system to notice patterns, build habits, and find support before things get worse.

Gap 01
No daily Self-care Habit
Most tools only activate in a crisis.
Gap 02
Fragmented Support
Self-care, community, and specialist help live in separate places.
Gap 03
Access Friction
Install barriers and unfamiliar UX make it harder to build a habit.
Brand

Healing should not feel like work.
“Noling” combines play and healing.

The brand was designed to feel warm, light, and non-clinical, closer to a lifestyle app than a healthcare service.

Design

App for daily care.

Web for deeper support.

The app supported daily check-ins and habit building.

The web supported resource discovery, community content, and easier access without requiring installation.

Design decisions
Decision 01
App for daily use
The app helped users build a simple self-care habit.
Decision 02
Web for access
The web let users explore resources without installing the app.
Decision 03
State data as connector
Daily check-in data shaped what support appeared next.
놀링 플래너 (App)
Scenario 01
Onboard & Create My First Plan
Scenario 02
Build & Manage My Routine
Scenario 03
Track, Reflect & Improve
Step 01
Understand Self-Care
Step 02
Build My Baseline
Step 03
Get Personalized Guidance
Step 04
Add My First Activity
Step 01
Choose Today's Focus
Step 02
Plan My Day
Step 03
Review My Balance
Step 01
Check In Before Care
Step 02
Reflect After Care
Step 03
Learn From Patterns
놀링 안내소 (Web)
Feature 01
Search & Filter
Find nearby mental health centers by location, keyword, type, age group, and price.
Feature 02
Simple Test
Complete a quick self-check and receive recommended services.
Feature 03
Content Search
Explore magazine content based on personal interests and needs.
Feature 04
Noling Paper
Read and share real stories from others navigating mental health.
More Work View all →